From 2021 to 2023, ayuro collaborated with Studio Obacht to develop a complete brand identity and packaging design. The project focused on establishing ayuro’s presence in the market, emphasizing their commitment to Ayurveda, organic products, and sustainability. The scope included creating a cohesive brand identity and redesigning packaging for all product lines.
Studio Obacht immersed in ayuro’s mission of promoting holistic health and sustainability through Ayurveda. We designed a vibrant brand identity that reflects these principles and created minimalist, eco-friendly packaging to highlight ayuro’s commitment to organic ingredients and sustainable supply chains. The packaging featured clear, informative labels to educate consumers about the benefits of Ayurvedic practices and natural wellness as well as how to keep the packaging circular.
